Subscribe NowEye for Image boosts FLSmidth’s international communications
Eye for Image boosts FLSmidth’s international communications
FLSmidth, a leading supplier to the cement and minerals industries, has extended its partnership with communications agency Eye for Image, by signing a retainer agreement for all of its English-language marketing and communications materials.
Copenhagen, Denmark, (February 25, 2008)
- Eye for Image, an internationally focused communications agency, has been working with FLSmidth’s group marketing department since 2005 on a broad range of communication tasks, offering copywriting and concepts.
- As part of the retainer agreement, Eye for Image’s skilled team of writers will now be available to work for all departments and subsidiaries in the FLSmidth Group. Eye for Image will also support the company’s existing advertising agencies.
- Eye for Image employs native English writers who have years of experience dealing with complex terminology and design concepts to swiftly deliver clear, concise and easy-to-read materials that speak directly to stakeholders.
QUOTES
"As an international company we know that world-class messages and excellent English have a positive impact on our brand. This agreement will bring benefits to our entire business,” says FLSmidth Group Marketing Manager, Anders Godiksen.
According to him, the agreement also means that FLSmidth is able to budget agency costs more precisely and manage resources better. “Eye for Image acts as an extension to the marketing department so we know that we can always get the work done on time and at an agreed price,” he adds.
“We have enjoyed a close working relationship with Anders and FLSmidth for several years, but the agreement means that we can really become FLSmidth specialists and work with the company’s English materials in a more consistent way that will ultimately improve quality of its communication across all its businesses,” says Eye for Image Managing Partner, David Hoskin.
About Eye for Image
Eye for Image is a Copenhagen-based, internationally focused communications agency that specializes in providing concepts, English-language content and coaching for some of the world’s leading brands. The company’s staff of consultants and copywriters from around the globe create persuasive messages for advertisements, websites, brochures, financial reports and more. Eye for Image’s client portfolio lists over 30 household names including FLSmidth, ECCO, Hempel, NNIT and Carlsberg.
RELATED LINKS
CONTACT INFORMATION
-
Fiona Tod (Spokesperson)
Eye For Image
Client Services Director
+45 44 92 44 44
+45 2752 51 24
Technorati Tags: marketing | communications | English | Denmark | copywriting | text
Post a comment